{"id":38600,"date":"2020-03-31T05:29:28","date_gmt":"2020-03-30T18:59:28","guid":{"rendered":"https:\/\/www.solarquotes.com.au\/blog\/?p=38600"},"modified":"2020-03-31T05:29:28","modified_gmt":"2020-03-30T18:59:28","slug":"sma-company-performance-mb1465","status":"publish","type":"post","link":"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/","title":{"rendered":"Sunnier Days At SMA"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignnone size-full wp-image-38601\" src=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report.png\" alt=\"SMA solar inverters\" width=\"1200\" height=\"630\" srcset=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report.png 1200w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report-300x158.png 300w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report-1024x538.png 1024w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report-768x403.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>German inverter manufacturer SMA has delivered an upbeat report regarding its performance last year and is sticking by its 2020 guidance indicating further improvement.<!--more--><\/p>\n<p>SMA says it sold 11.4GW of inverter capacity during fiscal year 2019, well above 2018&#8217;s 8.5GW (~34% up), and SMA Group&#8217;s revenue jumped 20% to \u20ac915.1 million. The company attributes its improved figures on better performance in its Home Solutions and Large Scale &amp; Project Solutions segments &#8211; and some nips and tucks.<\/p>\n<blockquote><p>\u201cThanks to successfully implemented restructuring and cost reduction measures, an increased customer focus and targeted sales activities, SMA has significantly improved its volume, sales and earnings in the past year,\u201d <a href=\"https:\/\/www.sma.de\/en\/newsroom\/current-news\/news-details\/news\/4215-sma-solar-technology-ag-significantly-improves-sales-and-earnings-in-2019-positive-business-d.html\">said<\/a> SMA Chief Executive Officer J\u00fcrgen Reinert.<\/p><\/blockquote>\n<h2>On Track For 2020<\/h2>\n<p>2020 is unlike any year any company has had to grapple with. While the coronavirus situation is weighing heavily on many, SMA&#8217;s Managing Board is sticking by its sales and earning guidance previously issued early last month. The Board expects a sales increase to between \u20ac1.0 billion and \u20ac1.1 billion for the 2020 fiscal year and has flagged further cost reduction measures.<\/p>\n<p>&#8220;SMA is well positioned to gain market shares even in the current circumstances,&#8221; states the company, with Mr. Reinert commenting the coronavirus has had only a minimal negative impact on SMA\u2019s business development &#8211; &#8220;so far&#8221;. Mr. Reinert noted the company has been implementing related measures such as travel bans, telecommuting and adjustments to manufacturing processes.<\/p>\n<blockquote><p>&#8220;We are thereby guaranteeing business as usual as far as possible, while protecting the health of our employees at the same time,&#8221; he said.<\/p><\/blockquote>\n<p class=\"bodytext\">The SMA Annual Report 2019 is <a href=\"https:\/\/www.sma.de\/en\/investor-relations\/publications.html\">available here<\/a>.<\/p>\n<p>Widely considered a premium quality <a href=\"https:\/\/www.solarquotes.com.au\/inverters\/\">solar inverter<\/a>, <a href=\"https:\/\/www.solarquotes.com.au\/inverters\/sma-review.html\">SMA inverters<\/a> have been a popular choice for Australian solar power systems and once ruled the roost, but the company has been doing it tough in the face of fierce competition. Still, it has hung on and it seems various changes are paying off. SMA is currently listed on SQ&#8217;s <a href=\"https:\/\/www.solarquotes.com.au\/trusted-solar-brands-criteria\/\">trusted solar brands chart<\/a>.<\/p>\n<p>Globally, the company says SMA inverters with a total capacity of approximately 85 gigawatts have been installed in more than 190 countries.<\/p>\n<h2>Germany -&gt; China -&gt; Germany<\/h2>\n<p><a href=\"https:\/\/www.solarquotes.com.au\/blog\/sunpower-sma-choose-discreetly-manufacture-china\/\">A few years back<\/a>, SMA shifted its Germany-only manufacturing focus to start some production in China. It also acquired a majority stake in China-based inverter manufacturer <a href=\"https:\/\/www.solarquotes.com.au\/inverters\/zeversolar-review.html\">ZeverSolar<\/a>. But in December 2018,\u00a0 SMA flagged operations restructuring that would see it exit China and sell its companies there &#8211; including ZeverSolar. A letter released <a href=\"https:\/\/www.solarquotes.com.au\/blog\/end-zeversolar-inverters-mb1331\/\">in December<\/a> last year indicated that on the 18th of that month, ZeverSolar would cease business activities.<\/p>\n<p>A note currently on ZeverSolar&#8217;s website states: &#8220;Zeversolar GmbH has ceased operations as of December 31, 2019&#8221;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>German inverter manufacturer SMA has delivered an upbeat report regarding its performance last year and is sticking by its 2020 guidance indicating further improvement.<\/p>\n","protected":false},"author":17,"featured_media":38601,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[678],"tags":[],"class_list":["post-38600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-solar-battery-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sunnier Days At SMA - SolarQuotes Blog<\/title>\n<meta name=\"description\" content=\"Inverter manufacturer SMA has delivered an upbeat report regarding its performance last year and is sticking by 2020 guidance indicating more improvement.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sunnier Days At SMA\" \/>\n<meta property=\"og:description\" content=\"Inverter manufacturer SMA has delivered an upbeat report regarding its performance last year and is sticking by 2020 guidance indicating more improvement.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/\" \/>\n<meta property=\"og:site_name\" content=\"SolarQuotes Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SolarQuotes\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-30T18:59:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Michael Bloch\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@solar_quotes\" \/>\n<meta name=\"twitter:site\" content=\"@solar_quotes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/\"},\"author\":{\"name\":\"Michael Bloch\",\"@id\":\"https:\/\/www.solarquotes.com.au\/blog\/#\/schema\/person\/66afd571aa00c2e442f0192ebac2f6f1\"},\"headline\":\"Sunnier Days At SMA\",\"datePublished\":\"2020-03-30T18:59:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/\"},\"wordCount\":438,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.solarquotes.com.au\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.solarquotes.com.au\/blog\/sma-company-performance-mb1465\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2020\/03\/sma-inverter-report.png\",\"articleSection\":[\"General Solar &amp; 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Last week the company announced a planned reduction of approximately 300 full-time jobs\u2026","rel":"","context":"In &quot;Solar Inverters&quot;","block_context":{"text":"Solar Inverters","link":"https:\/\/www.solarquotes.com.au\/blog\/category\/solar-inverters\/"},"img":{"alt_text":"SMA staff cuts","src":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/10\/sma-germany.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/10\/sma-germany.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/10\/sma-germany.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/10\/sma-germany.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/10\/sma-germany.jpg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":30265,"url":"https:\/\/www.solarquotes.com.au\/blog\/sma-q1-results-mb1051\/","url_meta":{"origin":38600,"position":1},"title":"Trying Times Continue For SMA","author":"Michael Bloch","date":"May 13, 2019","format":false,"excerpt":"Germany's SMA continues to struggle in the fiercely competitive and crowded solar inverter market, but remains confident it's on the right track. In its quarterly statement covering January to March 2019 published last week, the company says its solar inverter sales reached 1,803 MW collective capacity compared to 1,843 MW\u2026","rel":"","context":"In &quot;General Solar &amp; Storage News&quot;","block_context":{"text":"General Solar &amp; Storage News","link":"https:\/\/www.solarquotes.com.au\/blog\/category\/solar-battery-news\/"},"img":{"alt_text":"SMA solar inverters","src":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2019\/05\/sma-solar-inverter.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2019\/05\/sma-solar-inverter.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2019\/05\/sma-solar-inverter.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2019\/05\/sma-solar-inverter.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2019\/05\/sma-solar-inverter.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":90216,"url":"https:\/\/www.solarquotes.com.au\/blog\/sma-2024-results-mb3132\/","url_meta":{"origin":38600,"position":2},"title":"Germany&#8217;s SMA&#8217;s Sights Still Set On 2025 Turnaround","author":"Michael Bloch","date":"March 7, 2025","format":false,"excerpt":"German inverter, energy storage and EV charger manufacturer SMA has posted preliminary, non-audited figures for 2024 - and the results aren't particularly pretty compared to 2023. Sales for 2024 came to \u20ac1,530.0 million compared to 2023's \u20ac1,904.1 million - that's a drop of 19.7%. But it was still much better\u2026","rel":"","context":"In &quot;General Solar &amp; Storage News&quot;","block_context":{"text":"General Solar &amp; Storage News","link":"https:\/\/www.solarquotes.com.au\/blog\/category\/solar-battery-news\/"},"img":{"alt_text":"SMA Solar Technology AG 2024 results","src":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/03\/sma-2024-results.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/03\/sma-2024-results.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/03\/sma-2024-results.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/03\/sma-2024-results.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/03\/sma-2024-results.jpg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":17042,"url":"https:\/\/www.solarquotes.com.au\/blog\/sma-australia-inverters-mb0323\/","url_meta":{"origin":38600,"position":3},"title":"2017 A Stellar Year For SMA In Australia","author":"Michael Bloch","date":"November 23, 2017","format":false,"excerpt":"Solar inverter manufacturer SMA says it inked contracts for the supply of more than 1.2 gigawatts of inverter capacity associated with 20 large scale solar PV projects in Australia this year. The projects range from 10 megawatts to 270 megawatts capacity and the products involved in the agreements were Sunny\u2026","rel":"","context":"In &quot;General Solar &amp; Storage News&quot;","block_context":{"text":"General Solar &amp; Storage News","link":"https:\/\/www.solarquotes.com.au\/blog\/category\/solar-battery-news\/"},"img":{"alt_text":"SMA solar inverters in Australia","src":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-inverters-australia.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-inverters-australia.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-inverters-australia.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-inverters-australia.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":16807,"url":"https:\/\/www.solarquotes.com.au\/blog\/sma-inverter-battery-storage-mb0308\/","url_meta":{"origin":38600,"position":4},"title":"SMA Battery Inverters For 20 MW Energy Storage Project","author":"Michael Bloch","date":"November 16, 2017","format":false,"excerpt":"Solar inverter manufacturer SMA has announced it is supplying Sunny Central Storage battery inverters for the Los Angeles Department of Water and Power\u2019s (LADWP's) Beacon Energy Storage System. Thirteen of SMA\u2019s Sunny Central Storage 2750-EV-US battery inverters will be used for the project. \u201cGlobal demand for storage technologies is rising\u2026","rel":"","context":"In &quot;General Solar &amp; Storage News&quot;","block_context":{"text":"General Solar &amp; Storage News","link":"https:\/\/www.solarquotes.com.au\/blog\/category\/solar-battery-news\/"},"img":{"alt_text":"Sunny Central Storage battery inverter","src":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-battery-inverter-2.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-battery-inverter-2.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-battery-inverter-2.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2017\/11\/sma-battery-inverter-2.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":86972,"url":"https:\/\/www.solarquotes.com.au\/blog\/sma-job-cuts-mb3019\/","url_meta":{"origin":38600,"position":5},"title":"Shakeup At SMA &#8211; Jobs Likely To Go","author":"Michael Bloch","date":"October 1, 2024","format":false,"excerpt":"German solar inverter and battery storage manufacturer SMA is continuing to feel the pinch from competition and a volatile market, and now jobs are on the line. Last week, SMA's Managing Board decided to embark on a company-wide restructuring program, also aiming to find cost savings of an estimated EUR\u2026","rel":"","context":"In &quot;General Solar &amp; Storage News&quot;","block_context":{"text":"General Solar &amp; Storage News","link":"https:\/\/www.solarquotes.com.au\/blog\/category\/solar-battery-news\/"},"img":{"alt_text":"SMA job cuts","src":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2024\/10\/sma-job-cuts.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2024\/10\/sma-job-cuts.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2024\/10\/sma-job-cuts.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2024\/10\/sma-job-cuts.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2024\/10\/sma-job-cuts.jpg?resize=1050%2C600&ssl=1 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/posts\/38600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/comments?post=38600"}],"version-history":[{"count":1,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/posts\/38600\/revisions"}],"predecessor-version":[{"id":38602,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/posts\/38600\/revisions\/38602"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/media\/38601"}],"wp:attachment":[{"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/media?parent=38600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/categories?post=38600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.solarquotes.com.au\/blog\/wp-json\/wp\/v2\/tags?post=38600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}