{"id":92806,"date":"2025-06-28T08:35:28","date_gmt":"2025-06-27T23:05:28","guid":{"rendered":"https:\/\/www.solarquotes.com.au\/blog\/?p=92806"},"modified":"2025-06-27T17:35:16","modified_gmt":"2025-06-27T08:05:16","slug":"phase-shift-the-rebate-rush-is-no-time-to-exploit-installers","status":"publish","type":"post","link":"https:\/\/www.solarquotes.com.au\/blog\/phase-shift-the-rebate-rush-is-no-time-to-exploit-installers\/","title":{"rendered":"Phase Shift: The Rebate Rush Is No Time To Exploit Installers"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignnone size-full wp-image-92808\" src=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/cost-down.png\" alt=\"Two people arguing over money in front of a battery\" width=\"1200\" height=\"625\" srcset=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/cost-down.png 1200w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/cost-down-300x156.png 300w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/cost-down-1024x533.png 1024w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/cost-down-768x400.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>Last week, I got 30\u202fkWh of batteries, 14\u202fkW of solar, an EV charger and a few new power points installed at my commercial property. The job took five days. The owner of the solar business and his apprentice turned up every day and absolutely worked their guts out: in the cold, on ladders, heads down, doing careful, beautiful, and at times dangerous work.<\/p>\n<p>I was in awe of the effort, precision, and professionalism required to do this work well &#8211; especially right now, with installers flat out trying to keep up with the surge in demand driven by the July 1 start date of the federal battery rebate.<\/p>\n<p><!--more-->Which is why I find it so galling to see people on Facebook arguing solar installers shouldn&#8217;t make more than 15% profit. Or to read a disgraceful blog post that argues installers shouldn&#8217;t profit more from bigger batteries, suggesting if they&#8217;re already onsite installing a stackable battery, they should throw in extra battery modules <em>at cost<\/em>.<\/p>\n<p>Honestly? These comments could only come from people who&#8217;ve never run a business with staff and stock and vehicles and insurance and cashflow and a dozen competing priorities to juggle. And many don&#8217;t even appear to understand the difference between gross and net profit.<\/p>\n<p>Running a small business in the trades is hard yakka.<\/p>\n<p>Margins aren&#8217;t some dirty secret. They&#8217;re how you stay in business when demand drops. They&#8217;re how you hire good staff, pay them properly, and back your work with proper support when something goes wrong. They&#8217;re what pay for the utes, the diesel the test gear, the insurance, the training, the IT, the admin person who makes sure your STCs and rebates are correctly lodged.<\/p>\n<p>And if you&#8217;re a solar installer, they&#8217;re what pays for years of warranty support. Ten to twenty-five years of being on call to diagnose, replace, and troubleshoot hardware &#8211; some of which might not even be supported by the manufacturer by then.<\/p>\n<h2>Selling Battery Modules At Cost Is Nonsense<\/h2>\n<div id=\"attachment_92817\" style=\"width: 778px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-92817\" class=\"wp-image-92817 size-full\" src=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/iStore-batteries-mid-install-e1750918796669.jpeg\" alt=\"Batteries on a wall\" width=\"768\" height=\"698\" srcset=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/iStore-batteries-mid-install-e1750918796669.jpeg 768w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/iStore-batteries-mid-install-e1750918796669-300x273.jpeg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><p id=\"caption-attachment-92817\" class=\"wp-caption-text\">30 kWh of <a href=\"https:\/\/www.solarquotes.com.au\/battery-storage\/reviews\/istore-review.html\">iStore batteries<\/a> in the process of being installed at my commercial property.<\/p><\/div>\n<p>So no &#8211; asking a good installer to sell you extra battery modules at cost just because they&#8217;re already there is nonsense.<\/p>\n<p>Yes, the installer is there. But:<\/p>\n<ul>\n<li>That battery module still needs to be physically moved from the warehouse to the site &#8211; it might weigh 40\u202fkg.<\/li>\n<li>It still needs to be mounted, commissioned, and tested.<\/li>\n<li>The mountains of packaging need disposal.<\/li>\n<li>It still needs to be warranted under Australian Consumer Law.<\/li>\n<li>It still needs to be supported for at least 10 years.<\/li>\n<li>It still needs to be cash-flowed by the business.<\/li>\n<\/ul>\n<p>And they still have to wear the risk, cashflow it, and stand behind it.<\/p>\n<div id=\"attachment_92814\" style=\"width: 996px\" class=\"wp-caption alignnone\"><img decoding=\"async\" aria-describedby=\"caption-attachment-92814\" class=\"wp-image-92814 size-full\" src=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/Finn-installed-solar-e1750918831607.jpeg\" alt=\"A man standing in front of a solar array.\" width=\"986\" height=\"710\" srcset=\"https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/Finn-installed-solar-e1750918831607.jpeg 986w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/Finn-installed-solar-e1750918831607-300x216.jpeg 300w, https:\/\/www.solarquotes.com.au\/blog\/wp-content\/uploads\/2025\/06\/Finn-installed-solar-e1750918831607-768x553.jpeg 768w\" sizes=\"(max-width: 986px) 100vw, 986px\" \/><p id=\"caption-attachment-92814\" class=\"wp-caption-text\">Me standing in front of my professionally-installed 14.25kW array of <a href=\"https:\/\/www.solarquotes.com.au\/panels\/aiko-solar-review.html\">Aiko solar panels<\/a>.<\/p><\/div>\n<h2>Ridiculous Battery Rebate Marketing<\/h2>\n<p>No other business gives you extra gear at cost because they were already on the job. Try it with your plumber or your car mechanic and see how far you get.<\/p>\n<p>Look, I get it. People want the best deal. And some of the battery rebate marketing out there is ridiculous &#8211; there are even ads promising 46\u202fkWh of battery storage for free with a solar install, which I wouldn&#8217;t touch with a barge pole.<\/p>\n<p>But if you&#8217;ve found a good solar installer &#8211; someone local, someone who showed up, did a tidy job, and looked after you &#8211; here&#8217;s a radical thought:<\/p>\n<p>Let them make a fair margin, one they decide.<\/p>\n<p>They&#8217;ve earned it.<\/p>\n<p><em>For more on the true cost of quality battery gear and installation, <a href=\"https:\/\/www.solarquotes.com.au\/battery-storage\/comparison-table\/\">read our detailed guide<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, I got 30\u202fkWh of batteries, 14\u202fkW of solar, an EV charger and a few new power points installed at my commercial property. The job took five days. The owner of the solar business and his apprentice turned up every day and absolutely worked their guts out: in the cold, on ladders, heads down, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":92808,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[57],"tags":[],"class_list":["post-92806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-solar-installation","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Phase Shift: The Rebate Rush 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