Last week I was in Officeworks waiting for some printing. Next to me, a woman was buying a laptop, and the Officeworks bloke helping her knew his stuff. Processors, RAM, screen brightness: all of it correct. Then he asked whether she’d considered a Mac, which opened a second long conversation about MacBooks, and by the end of it, she looked more confused than when she started.
He left her to think it over. I couldn’t help myself. [Read more…]




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