Selling Solar By Making It Look Good!

Last week, CSEM debuted the world’s first white solar modules with the promise of solar panels in any colour you wish. This new product has great potential to increase the deployment of solar. Why is that? Because it’ll look good.

While it may sound petty, many have been hesitant to switch to solar power because the modules stick out like a sore thumb on buildings. Now that CSEM has developed solar panels that will blend into a building’s structure with no visible cells or connections, architects can install solar panels into their design without having to compromise the aesthetic of their project.

Check out their video here (and marvel at how many coffees the voiceover guy must have had – gee he sounds excited!):

To read more about this story, click the article here:: White Solar Modules the Next Thing in Building Integrated PV?

Comments

  1. Erik I think you are right – this is so damn silly it will go like a bomb. Most roofs here in England have blue-black slates although new build tends to be red tiles. A panel that can blend in with whatever circumstances it has is only going to cut down on NIMBY opposition.

  2. White solar panels? What a good idea!
    It’ll stop birdshit from being so obvious! 😉

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