Solar Power Systems – How Cheap Is Too Cheap?

If you’ve organised quotes for a solar power system installation and then found another company offering the same brands for half the price; how is that cheaper company able to do so? Finn explains what might be happening.

Transcript:

One question I get all the time goes something like this.

“Hi Finn, I’ve received all three quotes from the guys you referred, but I’ve also found this fourth company myself and they’re offering same brands as one of your guys, but for $2,000 less. Why the difference in price?”

Well, I tell them it can be for one of two reasons.

One, they’re a high-volume, low-margin installer whose business model is to buy in bulk and then pass those savings onto the customer to stay competitive in the cutthroat solar market, while still doing a compliant installation. Think Jetstar over Qantas.

Or secondly, they could be a high-volume, low-margin installer whose business model is to buy brands that may or may not be crap, do a rushed installation and then have no money left over to deliver after-sales service to the customer. So, the customer gets a cheap system, but who knows how long it’s going to last.

At this point, I’ll say that over the last 11 years I’ve gotten to know the Aussie solar industry pretty damn well, and I know the margins involved in running a sustainable solar installation business.

Often when a customer shows me a cheaper quote they found elsewhere, I simply cannot understand how the company can offer such a system at such a price without cutting corners.

Research Is Important

To people considering those cheap quotes, I beg you, do some research online. Search the company’s reputation in Google; see what reviews you can find, and also search for them in the Whirlpool forums. Five minutes of Googling can reveal a wealth of information on whether you should trust a cheaper company or not.

It’s trickier when the cheaper companies offer the exact same brands as a more moderately priced company, but trust me; using decent brands is only 50% of a system. It’s unfortunately all too common to take decent brands and make a dog’s breakfast of the installation.

I’ll sign off by saying the bitterness of low quality remains long after the sweetness of low prices is forgotten.

For everything you need to know about choosing a solar power system and an installer in Australia, check out Finn’s book, The Good Solar Guide, which is free to read in its entirety online.

About Michael Bloch

Michael caught the solar power bug after purchasing components to cobble together a small off-grid PV system in 2008. He's been reporting on Australian and international solar energy news ever since.

Comments

  1. Bret Busby in Western Australia says

    Ah, yes, but, we can do our research, and, when it comes to the crunch, find a top rated company to be just as shonky as the other bad ones.

    Shonkiness prevails in the industry, regardless of the price levels involved.

    The industry fits the proverb; “You pays your money, and you takes your chances” – it is very much like buying a Lotto ticket, with similar probability of success.

    I speak from experience.

    This is why Australia needs proper regulation of the industry, involving representation of consumers (not some entity that pretends to represent consumers, like some shonky government agency), to enforce proper industry standards.

    “Caveat Emptor” applies, regardless of how good any company is purported to be.

    • Tony Milln says

      We went with Goliath Solar – on the upper end of price, but we have got what we paid for. As a matter of curiosity I looked up the site of one of the “6.6Kw for 4 grand” mob. There was nothing I could see on their website offering me a 4 grand deal. Their price, broken down into equipment and components fro a set-up similar to mine wasn’t much cheaper. Buy in haste and repent at leisure.j

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